skip to main content


Not only does SilverGuard incorporate sustainability thinking in the sourcing and manufacture of our products, we also deliver products that help our customers live healthier and more sustainable lifestyles.



SilverGuard and Sustainability

The term ‘sustainability’ means different things to different people, but the consensus is that sustainability consists of fulfilling the needs of current generations without compromising the needs of future generations, whether it is from an environmental and social point of view.

At SilverGuard we are conscious of and consider the impact of our processes and decisions on the environment and society, at every stage from the sourcing of raw materials, to manufacturing to end use. Our range of products, from towels to bed linen to clothes have been designed with sustainability and environmental protection in mind. 

In a nutshell, our products are sustainable for a number of key reasons:

  • All our products are antimicrobial. This means our products stay cleaner and fresher and enjoy a longer product life
  • SilverGuard products are kind on your skin and we are the only textiles company to have received accreditation from the Skin Health Alliance to affirm this
  • We strive to ensure our products help protect the environment by choosing environmentally friendly fabrics and production processes

Antimicrobial IONIC+ silver thread technology


SilverGuard products, made with IONIC+ silver technology, are inherently sustainable. The antimicrobial nature of all our products means that they are protected from bacteria, viruses, fungi and mould and as a result offer a level of safety assurance that equivalent products made without silver cannot, staying cleaner and fresher for longer.

Our IONIC+ silver yarn technology is based on the power of silver – basic elemental silver – not synthetic chemicals or nanotechnology. This means there are no concerns over nanomaterials reaching land where it has the potential to contaminate soil and migrate into surface and ground waters.  

Products which are kind to your skin 

Natural fibres

SilverGuard looks to use natural fibres compared to synthetic fibres when designing and manufacturing products. For products which have significant direct contact with your skin, such as bedding and towels, this is vitally important. Why are natural fibres good for your skin? They are moisture wicking, reusable, eco-friendly, plastic free, biodegradable, breathable and durable.


For example, our towel products we use a combination of Organic cotton and IONIC+ silver thread technology which helps ensure your skin stays healthy two-fold. By using Organic cotton, we ensure that our towel products have not been treated with chemicals, both during the growing of cotton and when the towels are made, which can irritate your skin; particularly if you have sensitive skin. You will also enjoy cleaner, clearer and healthier skin when using our towels with the IONIC+ silver thread technology incorporated into the towels as the silver works to eliminate acne-causing bacteria. 

IONIC+ silver thread technology

Silver is clinically proven to prevent inflammation by naturally soothing the skin and silver’s healing properties are increasingly recognised and recommended by dermatologists. All SilverGuard products are woven with Noble Biomaterial’s proprietary IONIC+ silver thread technology. The silver thread has antimicrobial properties which can help ease the itchiness of eczema and other skin conditions and soothe broken and irritated skin. The IONIC+ silver technology also prevents bacteria from building up on already broken skin which can cause further soreness and infection.

How? IONIC+ silver works by breaking down the DNA of bacteria and other microbes. It is these bacteria that causes the inflammation, itchiness and infection in skin conditions. Bacteria cannot become resistant to the silver in our products so continual treatment is provided. Read more about it here.

Skin Health Alliance accreditation


Finally, as the only textile brand that is Dermatologically Accredited by the Skin Health Alliance you can be reassured that our products are safe for your skin. The SHA “dermatologically accredited” mark is an independent assurance that provides customers assurance that products have met a standardised set of skin safety requirements which have been agreed upon by leading international dermatologists and skin scientists.

Protecting the Environment

Here are some of the ways SilverGuard demonstrates our commitment to environmental protection:

Sourcing Raw Materials

Our fabrics are carefully chosen to minimise their impact on both the environment and society. For example, our towels are made from certified Organic Cotton. It is widely known that organic farming is better for the environment than traditional methods in terms of water use, GHG emissions, use of synthetic pesticides and fertilise and the use of GMOs to name a few areas.


A conscious choice is also made to manufacture products in the UK where possible to minimise the environmental impact of transporting goods as well as supporting local businesses. We have been a member of Made in Britain since 2021. 

Reducing environmental impacts during laundering

All SilverGuard products use IONIC+ antimicrobial technology which acts to inhibit odour-causing bacterial growth and, therefore can be laundered less frequently. The self sanitising and self cleaning properties of our silver infused fabrics generally mean less frequent laundering and also be laundered at lower temperatures resulting in less energy and water usage and longer product life.

Second Life Collection


In 2023 we launched our Second Life Collection. This collection is part of our ongoing approach to addressing textile sustainability by diverting perfectly functional products away from landfill. Find out more about it here.

Love Stock Hate Waste Pledge


We're proud to have pledged never to destroy our stock with the Love Stock Hate Waste pledge. This means that we pledge never to purposefully damage stock. All our useable, returned or surplus stock will be donated, resold or recirculated in some way which benefits society.


Awards and Certifications

You can also discover and read more about our various awards and certifications here.



self-sanitising IONIC+ silver technology works against bacteria and viruses, including Covid-19


Fast Acting

reduces 99.9% of pathogens on fabric


Healthier Skin

eliminates acne-causing bacteria


Environmentally Friendly

IONIC+ cannot be washed out, helps to extend the life of a product and products can be washed at a lower temperature


Anti Odour

kills bacteria which causes odours