The global hospitality industry has been significantly hit by Covid-19. Restaurants, hotels, casinos, sporting venues and the like have had to come to a standstill for months as governments and public health authorities have acted to contain the spread of the coronavirus (UN World Tourism Organization, 2020). While the tourism sector has been one of the hardest hit economic sectors, it will also be one of the main drivers for economic recovery. The current health pandemic continues to exert considerable impacts on how hospitality businesses currently operate and how they need to change to ensure their own employees’, as well as regaining customer confidence through the implementation of stricter sanitary and hygiene measures.
With customers expect hospitality businesses to implement more rigorous safety and cleaning procedures, SilverGuard antimicrobial products offer those in the travel and hospitality industry a way to gain customers confidence and trust.